#MassivelyEpic Dance Party

The story behind #MassivelyEpic and what we stand for… Kelly theBruce and I started MassivelyEpic a couple years back with a bunch of close friends, while at Lollapalooza. The idea was, that as a collective we all used the same handle and posted #MassivelyEpic stuff under the mantra of “Make Cool Shit and Have Fun.” … Read more

RE:FORMSCHOOL | Digital Strategy Day 2

DAY 2 Social Marketing Plan | Draft V.2 | 10/04/10 Challenge: RE:FORMSCHOOL is a really cool project, but most people don’t get it until they are here..and see how crazy an idea this is.. Question: How can we explain what it is we are doing in a way that people care? Answer: Capture, create and … Read more

RE:FORMSCHOOL | Digital Strategy Day 1

Volunteering for a public, group, not-for-profit project can always be a daunting task.  Besides the personalities, different ways of working, levels of commitment, access to resources and everything else, its sometimes difficult to get done what you need to in the amount of time that you have.  Over the next couple of days I am … Read more

The Value of Geolocation Application

It’s all about the story. When it feels good it works! Just like a conversation. At #Influencer10 last week there was a bit of healthy conversation around geo-location type platforms –and the question was posed- looking ahead at SCVNGR, places, foursquare, within music, marketing and art– what is the role of geolocation applications? Or in … Read more

RE:FORMSCHOOL

RE:FORM SCHOOL is a high profile group art exhibition, event series and public awareness campaign taking place in New York City, that brings together the creative community in a call for the reform of the American Public Education System. http://reformschool.letsredu.com This is a pro bono project with a bunch of talented individuals and artists including … Read more

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