RE:FORMSCHOOL | Digital Strategy Day 2
DAY 2 Social Marketing Plan | Draft V.2 | 10/04/10 Challenge: RE:FORMSCHOOL is a really cool project, but most people don’t get it until they are here..and see how crazy an idea this is.. Question: How can we explain what it is we are doing in a way that people care? Answer: Capture, create and … Read more
RE:FORMSCHOOL | Digital Strategy Day 1
Volunteering for a public, group, not-for-profit project can always be a daunting task. Besides the personalities, different ways of working, levels of commitment, access to resources and everything else, its sometimes difficult to get done what you need to in the amount of time that you have. Over the next couple of days I am … Read more
RE:FORMSCHOOL
RE:FORM SCHOOL is a high profile group art exhibition, event series and public awareness campaign taking place in New York City, that brings together the creative community in a call for the reform of the American Public Education System. http://reformschool.letsredu.com This is a pro bono project with a bunch of talented individuals and artists including … Read more
Influencer Vs. Innovator | #influencer10
If there is one thing for certain, time is no longer a commodity. The question is, in the time that you have, how do you spend it and what do you do with it? And in doing what it is you do with your time, how much control do you have? Is that which you … Read more
Mobile Marketing, the Next Game Changer and Why!
A full-scale marketing assault is about to rain down on our lives through mobile, and will surly change the game for good.. And at first it’s not going to be pretty. Below are 7 signs that all point in the direction of Mobile Marketing and what’s to come! 1. Lady Gaga said so.. And for … Read more
Why are Celebs more popular than Brands on Twitter?
So I’m a week late catching this article – though I don’t think the debate will be settled anytime soon.. The pecking order graphic below begs the question – Why are celebs more popular than brands on Twitter? Perhaps because they are people – and not brands.. and people want to follow people and not … Read more
the future is now.. join the conversation or die!
“Relationship Symmetry in Social Networks: Why @Facebook will go Fully Asymmetric” – and follow twitter once again? Joshua Porter seems to know, and inspires debate about the fundamentals and principles of design. Enjoy..
The Times They Are a-Changin’..
I’ve started a new project.. With 12+ years as a DJ and a life long ambition to be a rock star, i’ve started digging into the music industry to gather insights into the changing world of content consumption and distribution. Just a couple of articles worth noting for future follow-up and dialog. Music Industry Vs. … Read more
2009..Finally!
Ten years ago I was senior year in high school, beginning the third quarter with an internship at Merrill Lynch. The markets were volatile, AOL was the rage! 60-100 point swings, in a single day. No one thought the Internet was here to stay.. Yet others believed. That summer, I landscaped for a boss who … Read more
Save Essentials – really?
Watch the video, the idea makes sense. And, since I support green products and positive brands, I support this communication. I do however think that this approach may be a bit weak to accomplish the goal of keeping A&H Essentials in the market place. Nonetheless, it’s a good product that’s suffered because of poor communication … Read more
