How Good Content is Shared
Today, I was flipping through Instagram and came across this epic image. And thought to myself, “Perfect! I’m so stealing this.” I responded with that exactly to the publisher, and screen shot the image. They responded “do it.” I thought good, I already did. Yesterday Thump, a new EDM channel launched. They did a great … Read more
RE:FORMSCHOOL | Digital Strategy Day 2
DAY 2 Social Marketing Plan | Draft V.2 | 10/04/10 Challenge: RE:FORMSCHOOL is a really cool project, but most people don’t get it until they are here..and see how crazy an idea this is.. Question: How can we explain what it is we are doing in a way that people care? Answer: Capture, create and … Read more
RE:FORMSCHOOL | Digital Strategy Day 1
Volunteering for a public, group, not-for-profit project can always be a daunting task. Besides the personalities, different ways of working, levels of commitment, access to resources and everything else, its sometimes difficult to get done what you need to in the amount of time that you have. Over the next couple of days I am … Read more
Influencer Vs. Innovator | #influencer10
If there is one thing for certain, time is no longer a commodity. The question is, in the time that you have, how do you spend it and what do you do with it? And in doing what it is you do with your time, how much control do you have? Is that which you … Read more
I “Like” Facebook, but can no longer be a “Fan”
Below is a brief top line that capture three of the most recent Facebook changes and the implications these changes have for brands and marketers. language Change: Consumers connect to (Brand) Pages by clicking “Like” rather than “Become a Fan.” The core functionality of Pages remains unchanged. The purpose of this change is to make … Read more
HOW the Digital Frontier is like the “New world” 500+ years later..
Apps on facebook and brand names on twitter.. Get with the program people – it’s like a gold rush, or better yet exploring a new frontier!! This is the best shit that’s happened since Christopher Columbus!! The online world is kinda like the offline world. Except that most of the offline (Physical Reality) has already … Read more
talkin ’bout my generation.. seriously you should read these if you want us to listen!
➜➜➜Huh➜WhaaaaT??➜➜➜➜➜➜What’s that u say???????????? A national study fresh out of SDSU is confirming that Generation Y really is Generation Me . The jaw-dropping conclusion? 57% of young people believe their generation uses social networking sites for self-promotion, narcissism and attention seeking. Article The fact that young people believe their generation uses social networking sites for … Read more
Say goodbye, Say hello – Let’s Make it a TEN!
Well 2009 ended with a bang, and some how collided with 2010 over the course of a four-day ramp-up and bender! The status and chain of events is all neatly captured here thanks to foursquare.com, a new geo-locating social media app (that boasts a modest, but rapidly growing 170k user base). But with all of … Read more
A Crash Course on Social Media..
Alright.. back from a mini social media vaca, with a quick post on a presentation that Keane Angle (@Keaneangle) and I delivered last week to the CT Press Club as “A Crash Course in Social Media”. Just a couple of thoughts/builds.. It’s important to remember that presentations are linear. The subject matter of this deck … Read more
